Privacy policy

Last updated: July 8, 2026

FEELGROUNDS operates this shop and website, including all associated information, content, features, tools, products and services, to provide you as a customer with a personalized shopping experience (the "Services"). FEELGROUNDS is based on Shopify, which enables us to provide you with the Services. This Privacy Policy describes how we collect, use, or share personal data when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our general terms and conditions and this Privacy Policy, this Privacy Policy takes precedence with respect to the collection, processing and sharing of your personal data.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you confirm that you have read this Privacy Policy and agree to the collection, use, and sharing of your data as described in this Privacy Policy.

What personal data do we collect or process?

When we use the term "personal data," we refer to information that identifies you or can be directly associated with you or another person. Personal data does not include information that is collected anonymously or has been anonymized in such a way that identification or attribution to your person is not possible. Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal data, including inferences drawn from such personal data:

• Contact data including name, postal address, billing address, shipping address, phone number, and email address.
• Financial data including credit card, debit card and financial account numbers, payment card information, financial account information, transaction details, payment method, payment confirmation, and other payment details.
• Account information including username, password, security questions, configurations and settings.
• Transaction information including items you view, add to cart, add to wish list or purchase, return, exchange or cancel, as well as your past transactions.
• Communication with us including information you provide when communicating with us, such as when you send a customer support request.
• Device information including information about your device, browser or network connection, IP address and other unique identifiers.
• Usage information including information about your interaction with the Services, including how and when you interact with or browse the Services.

Sources of personal data

We may collect personal data from the following sources:

• Directly from you We collect data, among other things, when you create an account, access or use the Services, communicate with us, or otherwise provide your personal data to us.
• Automatically through the Services We collect data, among other things, from your device or when you use our products or services or visit our website, as well as through the use of cookies and similar technologies.
• From our service providers We collect data, among other things, when we engage service providers to enable certain technologies and when they collect or process your personal data on our behalf.
• From our partners and other third parties

How do we use your personal data?

Depending on how you interact with us or which of the Services you use, we may use personal data for the following purposes:

• Provision, customization and improvement of Services. We use your personal data to provide you with the Services. This includes, among other things, fulfilling our contract with you, processing your payments, executing your orders, storing your configurations and items you are interested in, sending notifications related to your account, creating, maintaining and otherwise managing your account, organizing shipping, facilitating returns and exchanges, allowing you to provide reviews, and creating a personalized shopping experience for you by, for example, recommending products based on your purchases. This may also include using your personal data to better customize and improve the Services.
• Marketing and advertising. We use your personal data for marketing and advertising purposes, for example, to send you marketing and advertising messages by email, SMS or mail, and to display advertising to you online for products or services for the Services or other websites, also based on items you previously purchased or added to your cart, as well as other activities related to the Services.
• Security and fraud prevention. We use your personal data to authenticate your account, provide a secure payment and shopping experience, detect, investigate or take action on potential fraudulent, illegal, unsafe or malicious activities, protect public safety, and ensure the security of our Services. If you choose to use the Services and register an account, you are responsible for protecting your account login credentials. We strongly recommend that you do not share your username, password or other access credentials with others.
• Communication with you. We use your personal data to provide you with customer support and effective services, respond promptly to your requests, and maintain our business relationship with you.
• Legal reasons. We use your personal data to comply with applicable law or respond to lawful legal proceedings, including requests from law enforcement or regulatory authorities, to investigate or participate in civil investigations, potential or actual disputes or other adversarial proceedings, and to investigate potential violations of our terms or policies or to enforce the terms and policies.

How do we share personal data?

Under certain circumstances, we may share your personal data with third parties for legitimate purposes in accordance with this Privacy Policy. Such circumstances may include:

• With Shopify, vendors and other third parties that provide services on our behalf (e.g., IT management, payment processing, data analysis, customer support, cloud storage, fulfillment and shipping).
• We share personal data with business and marketing partners who provide marketing services to you and display advertising to you. For example, we use Shopify to support personalized advertising with third-party services based on your online activities at various merchants and websites. Our business and marketing partners use your data in accordance with their own privacy policies. Depending on where you live, you may have the right to direct us not to share information about you to display targeted advertising and marketing based on your online activities at various merchants and websites.
• If you request us or otherwise consent to share certain information with third parties, for example, to deliver products to you, or if you use social media widgets or login integrations.
• We share personal data with our affiliates or otherwise within our corporate group.
• In connection with a business transaction such as a merger or bankruptcy, to comply with applicable legal obligations (including responding to subpoenas, search warrants and similar requests), to enforce applicable service terms or policies, and to protect or defend the Services, our rights and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify, whereby Shopify collects and processes personal data about your access to and use of the Services in order to provide you with the Services and improve them. Data you submit to the Services will be shared with Shopify and third parties who may be located in countries other than your country of residence in order to provide and improve the Services for you. To protect, expand and improve our business, we also use certain advanced Shopify features that incorporate data and information from your interactions with our shop, other merchants and Shopify. To provide these advanced features, Shopify may use personal data collected from your interactions with our shop, other merchants and Shopify. Under these circumstances, Shopify is responsible for processing your personal data, including responding to your requests to exercise your rights regarding the use of your personal data for these purposes. For more information on how Shopify uses your personal data and what rights you have, please see the Shopify Consumer Privacy Policy. Depending on where you live, you may be able to exercise certain rights regarding your personal data listed here at Shopify Privacy Portal link.

Third-party websites and links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to websites that are not affiliate websites or are not controlled by us, you should review their privacy and security policies as well as other terms of service. We make no warranties and are not responsible for the privacy or security of such websites, including the accuracy, completeness or reliability of information found on such websites. Information you provide at public or semi-public locations, including information you share on third-party social networking platforms, may also be viewed by other users of the Services and/or users of such third-party platforms without restrictions on their use by us or any third party. Our inclusion of such links does not mean we endorse the content of such platforms or their owners or operators, unless expressly stated in the Services.

Data from children

The Services are not intended for use by children, and we do not knowingly collect personal data from children who are not yet of legal age in your country. If you are the parent or guardian of a child who has provided us with their personal data, you may contact us using the contact information provided below to request deletion of such data. As of the date this Privacy Policy becomes effective, we have no knowledge that we "share" or "sell" personal data of persons under 16 years of age (as defined by applicable law).

Security and retention of your data

Please note that no security measures are perfect or impenetrable, and therefore we cannot guarantee "perfect security." Additionally, information you send to us may be exposed to risks during transmission. We recommend that you do not use unsecured channels when transmitting sensitive or confidential information to us.

How long we retain your personal data depends on various factors. These include, for example, whether we need the data to manage your account, provide you with Services, comply with legal obligations, resolve disputes, or otherwise enforce applicable contracts and policies.

Your rights and options

Depending on where you reside, you may have some or all of the rights listed below regarding your personal data. However, these rights are not absolute, may only apply under certain circumstances, and in certain cases we may decline your request to the extent permitted by law.

• Right to access/information. You may have the right to request access to the personal data we have stored about you.
• Right to deletion. You may have the right to request that we delete personal data we have stored about you.
• Right to rectification. You may have the right to request that we correct inaccurate personal data we have stored about you.
• Right to data portability. You may have the right to receive a copy of personal data we have stored about you and request that we transfer it to a third party under certain circumstances and with certain exceptions.
• Right to opt out of sale or sharing of data for targeted advertising. Depending on where you reside, you may have the right to opt out of or object to the "sale" or "sharing" of your personal data or the processing of your personal data for purposes that constitute "targeted advertising" under applicable data protection laws.
• Management of communication preferences. We may send you advertising emails. You can object to receiving these emails at any time by using the unsubscribe option included in our emails to you. If you choose not to receive them, we may still send you non-promotional emails, such as those regarding your account or orders you have placed.

You can exercise these rights where applicable in the Services, or by contacting us using the contact information provided below. For more information on how Shopify uses your personal data and what rights you have, including rights regarding data processed by Shopify, please visit https://privacy.shopify.com/en.

Exercising these rights will not result in any disadvantage to you. To the extent permitted or required by applicable law, we may need to verify your identity before we can process your requests. In accordance with applicable law, you may designate an agent who can make requests on your behalf to exercise your rights. Before we accept such a request from an agent, we require the agent to provide proof that you have authorized them to act on your behalf. This may require that you confirm your identity directly to us. We will respond to your request promptly to the extent required by applicable law.

Complaints

If you have complaints about how we process your personal data, please contact us using the contact information provided below. Depending on where you reside, you have the right to appeal our decision by contacting us using the contact information provided below or by filing a complaint with the competent data protection authority. For the European Economic Area, there is a list of competent data protection supervisory authorities. If you would like to access it, you can do so here.

International transfers

Please note that we may transfer, store and process your personal data outside the country in which you reside.

If we transfer your personal data outside the European Economic Area or the United Kingdom, we rely on recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses or equivalent contracts issued by the competent authority of the United Kingdom, unless the data transfer is to a country that has demonstrably provided an adequate level of protection.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons. We will publish the revised Privacy Policy on this website, adjust the "Last updated" date accordingly, and provide the notice required by applicable law.

Contact

If you have questions about our privacy practices or this Privacy Policy, or if you wish to exercise any of your rights, please contact us by phone at , by email at info@feelgrounds.shop, or by mail at ALPIN LOACKER GmbH / feelgrounds.shop, Walgaustraße 33, 6833 Klaus, Austria. For purposes of applicable data protection law, we are the data controller for your personal data.